Square Meaters are a home grown success story which owes its origins to Australia’s first developed beef breed, and its future to the pursuit of new levels of efficiency in premium beef production.
The story of Square Meaters actually began early last century when a line of grey calves were born at the Sutherland family’s Thologolong property in the Upper Murray. Thanks to the determination of Ena Sutherland and her daughter-in-law Helen these curious grey cattle descended from a roan shorthorn cow and a series of different angus bulls were line-bred rather than slaughtered. Over time they earned a reputation for their quick growth, superior feed conversion and carcass merit. In the early 1960’s the Murray Grey Beef Cattle Society was formed to register the cattle and to administer the breed.